We worked on this feature for Brit + Co. with some of our unique wedding vendor PR clients, and came up with the idea of doing a roundup of trailers you could rent for your next wedding or event. Features like this one are great for SEO – When brides are searching for vendors in your particular niche, you want your name to come up! Being associated with an article like this one also adds another layer of credibility to your brand. An article like this can also give brides ideas for their wedding that they might not have considered before. This story format included images, links, and write-ups about each particular trailer on why you should include them in your next event. Our niche wedding PR clients were thrilled with this coverage on such a prominent lifestyle outlet, and we couldn’t be happier!
See the feature: